> Investments

Our Investments

We identify and invest in diverse opportunities that embrace innovation.

In alphabetical order:

Investment - Aigen

Autonomous robots for weed control.

Investment - Alt

100% bio-based leather alternative from waste and regenerative plants.

Investment - BindiMaps

Infrastructure-free indoor navigation solution.

Investment - Burnbot

Precision wildfire fuel management company that deploys purpose-built robots and technology to reduce fire risk for infrastructure operators, communities, and land agencies.

Investment - Eugene

Australia’s leading at home genomic testing service, offering reproductive carrier screening and preventive health tests with telehealth genetic counselling included.

Investment - Exoflare

Real time biosecurity risk assessment platform for intensive livestock producers, evaluating every site entry to stop disease threats at the gate. 

Our Mission

A New Era of
Basketball

Community and pathways is a core pillar of TreeArc and sport embodies this through community connection. We believe in the transformational power of sport and supporting the next generation of basketballers in Australia.

As the fastest-growing participation sport in Australia, our investment in basketball is an investment in the future of strong communities and excellence in sport across Australia.

Matthew Denholm, Robyn Denholm, and Victoria Denholm
Hoops Capital

Hoops Capital

Hoops Capital is a basketball enterprise home to Sydney’s two professional basketball teams, the Sydney Kings and Sydney Flames, plus pathway programs including Hoops Capital Academy, Harvey Norman Future Flames and Kings and Flames Youth League.

We also operate facilities in Sydney including Hoops Capital East and Hoops Park.

TreeArc is the majority owner of Hoops Capital working closely with the ownership group consisting of Andrew Bogut, Luc Longley, Paul Smith and Paul Kind.

WNBL

WNBL

Founded in 1981, the Women’s National Basketball League (WNBL) is Australia’s longest-running elite women’s sporting competition and a proven pathway for world-class talent, producing globally recognised stars.

The league has also played a significant role in Australia’s sustained international success, with Olympic and FIBA Women’s Basketball World Cup medal-winning teams featuring generations of WNBL talent.

Since 2025, TreeArc is the majority owner of the WNBL alongside the NBL Group and Basketball Australia to spearhead growth across attendance, broadcast audiences, fan engagement and digital reach.

The league currently features nine teams based in Adelaide, Bendigo, Canberra, Geelong, Melbourne, Perth, Sydney, Tasmania and Townsville.